What Information Do We Collect?
- Personal Information
We collect various types of “personal information” depending upon how you use our websites, such as:
- When you order from us, we collect your name, address, email address, phone number, and credit card number with expiration date.
- When you order from us, we retain a record of your purchases.
- When you enter a sweepstakes or contest online, we usually collect your name, address, email address, and phone number. We also may ask you for additional information, such as your age, interests, product preferences, or zip code.
- When you submit an inquiry, we need your name, email address and zip code to respond.
You will always know when we are collecting personal information because we only collect personal information when you voluntarily submit it to us. If you do choose to give us personal information through our websites, we will collect and retain that information, and you consent to the transfer and storage of that information on our servers. If you choose not to give us personal information, we may not be able to provide you with any services you may request or require.
- Non-Personal Information
When you use our websites, we may also collect “non-personal information,” which is information that, by itself, cannot be used to identify or contact you, such as demographic information (such as your age, gender, income, education, profession, zip code, etc.) or technical information (such as your IP address, the type of browser you are using). Non-personal information may also include information that you provide us through your use of our websites, such as the terms you enter into the search functions of our websites.
- Cookies and Similar Technologies
The common types of tracking technologies (collectively “cookies and similar technologies”) used by Berlitz include:
Cookies: A small piece of information sent by a website that is saved in the memory of your computer’s browser or device. It holds information a site may need to interact with you and personalize your experience. At Berlitz, we use two kinds of cookies: session cookies and persistent cookies.
Session cookies exist only for as long as you stay on Berlitz’ websites or your browser remains open. Once you exit your browser or leave Berlitz’ websites, they go away. We use session cookies to maintain information we need to have in order for you to shop at our websites. For example, the Session ID cookie that we ask your browser to hold retains the ID for your shopping bag. Without the Session ID cookie, you can’t add merchandise to your bag and carry it to Checkout.
Persistent cookies last from visit to visit. They are stored in your browser’s cache or device until you choose to delete them. We may use persistent cookies to give you a more personalized shopping experience and to help you navigate our site more efficiently. Any information collected and maintained in this fashion will be used to enhance your site experience.
Cookies can be used by a website to recognize you. But that does not necessarily mean any personal information is stored in the cookies. At Berlitz, we store no personal information about you in the cookies. Anything you choose to tell us about yourself (such as your address and email address) is stored on our secured servers.
Web beacons: Small graphic images (also known as “pixel tags” or “clear GIFs”) that may be included on our websites, services, applications, or tools, that typically work in conjunction with cookies to identify our users and user behavior.
Similar technologies: Technologies that store information in your browser or device utilizing local shared objects or local storage, such as flash cookies, HTML 5 cookies, and other web application software methods. These technologies can operate across all of your browsers, and in some instances may not be fully managed by your browser and may require management directly through your installed applications or device. We do not use these technologies for storing information to target advertising to you on or off our websites.
We may work with third-party companies, commonly known as service providers, who are authorized to place cookies and similar technologies on our websites with our permission. These service providers help us to provide you with a better, faster, and safer experience.
Do Not Track
Third-parties that have content embedded on Berlitz’ websites (such as buttons, widgets, and other embedded features or content) may set cookies on a user’s browser and/or obtain information about the fact that you visited our websites from a certain IP address. We do not authorize third-parties to collect any other personal information from Berlitz’ websites unless you provide it to them directly.
How Do We Use Your Information?
- Personal Information
If you choose to provide personal information to us, we may use your information in a number of ways, including the following:
- To process orders or to respond to inquiries.
- To enhance your online experience. For example, we may use it to recognize you and welcome you to our websites.
- For marketing and promotional purposes. For example, we send out emails to our customers about products or events that we think may be of interest to them. We also may send you offers for discounts or free services.
- We may send you an email offer. We do this only if you have indicated previously that you are willing to receive email offers. Each time we send an email offer, we provide you with the opportunity to opt out of receiving future email offers.
Berlitz respects your privacy. We will not call you unless you have indicated telephone as your preferred contact method. In addition, your phone number will not be sold or given to any non-affiliated third-party.
- Non-Personal Information
We use the non-personal information we collect to analyze how our websites are being used, and to improve the content on our websites.
How Do We Share Your Information?
- Affiliated Parties
Except as specifically set forth in this Policy, we do not share your personal information with any non-affiliated third-party without your permission. We may disclose aggregate information, such as demographic information, and our statistical analyses to third-parties, including advertisers or other business partners. This aggregate information does not include your personal information. We may, however, share your personal information with certain entities that control us, are controlled by us, or are under common control with us (our “Affiliates”), and websites operated by our Affiliates, so that they and we can offer you products and services that may be of interest to you. We require that our Affiliates agree to process such information based on our instructions and in compliance with this Policy and any other appropriate confidentiality and security measures.
- Service Providers and Third-Parties
We may team with a marketing agency or another website to conduct a sweepstakes or other event. In this case, each of the participating third-parties may collect or receive personal information from you if you provide information directly to them. Therefore, you should refer to their privacy policies to understand how they handle your information and what kinds of choices you have.
Berlitz may also share your personal information with outside companies that perform services for Berlitz. For example, we may retain an outside company to manage a database containing certain customer information or to create and distribute an email offering. When we work with an outside party, we require that these parties agree to process your personal information based on our instructions and in compliance with this Policy. We will take appropriate steps designed to ensure your information will be used solely to provide the services requested by us, and not for other purposes.
- Other Disclosures
Additionally, Berlitz may share your personal information when it is necessary to comply with law or to protect our interests or property. This may include sharing your personal information with other companies, lawyers, credit bureaus, agents or government agencies in connection with issues related to fraud, credit or debt collection, and other types of criminal investigation.
Is My Information Secure?
Berlitz is committed to doing its best to maintain the security of information collected on our websites. To try to prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have implemented physical, electronic, and managerial procedures to safeguard and secure the information we collect.
There is always some risk in transmitting information electronically. As we deem appropriate, we use security measures consistent with industry standards. However, we cannot guarantee the security of our databases, nor can we guarantee that information you supply won’t be intercepted while being transmitted to us over the Internet.